Dr Rubeena Tashfeen

Principal Consultant

Ph.D. Financial Derivatives and Corporate Governance Risk Management, Victoria Business School, Victoria University of Wellington, New Zealand.

MBA University of South Florida, U.S.A

Trainings, Certifications, Memberships

  • Student Member of The Institute of Chartered Accountants of Pakistan (ICAP) with completion of CA (Inter)
  • Management Communication Skills Development - Washington DC, USA
  • Mathematics of Risk Management – Lahore University of Management Sciences, Lahore, Pakistan.
  • 360 Degrees of Research – University of Management and Technology, Lahore, Pakistan.
  • Business Plan Development for doctors at the University of Veterinary and Animal Sciences, Lahore, Pakistan.
  • Training at Coopers & Lybrand, Pakistan on “Risk Management” for consultants.
  • Training of Women Entrepreneurs at Multan, Pakistan: a USAID – CENTIN/UMT Project
  • Member Editorial Advisory Board, “Journal of Management and Research”; Official Journal of School of Business & Economics, UMT, Pakistan.


  • 9 years of teaching experience in top Universities in Pakistan as Assistant Professor: in University of Management & Technology, University of Central Punjab and also as visiting faculty at The University of Punjab. Further around 6 years of teaching experience has been gained as PhD student at Victoria University of Wellington, New Zealand and as an MBA student, during studies at the University of South Florida, USA. 
  • Executed major projects involving World Bank, The Canadian International Development Agency (CIDA) and UNIDO-Intechmart and other projects of the United States Agency for International Development organization, to name a few.
  • Provided consultancy to Government and Semi-government organizations and conducting training/workshops at NGOs and other companies across the country, with special focus on risk management and business plan development.
  • Chief Financial Officer and Deputy General Manager Finance and Administration Security General Insurance Company Ltd., Pakistan.
  • Senior Financial Systems Consultant & Support Function Leader Risk Management: Worked in Coopers & Lybrand Consulting, Pakistan (Pricewaters Coopers).
  • Manager Finance Rex Baren Batteries Limited, Pakistan.
  • Chartered Accountant Articled Student in Ford, Rhodes, Robson, Morrow (Rep. of Ernst & Young in Pakistan) and Rehman Sarfaraz and Company

Area of Expertise

  • Value and Risk Effects of Financial Derivatives
  • Corporate Governance Hedging
  • Financial Derivatives
  • Risk Management
  • Corporate Governance Risk Strategies
  • Financial Policy
  • Capital Markets
  • Advanced Corporate Finance
  • International Financial Reporting Standards
  • Corporate Restructuring (Mergers & Acquisitions)
  • Financial Statement Analysis
  • Financial Accounting
  • Managerial Accounting